Brady Group

Background: Brady Group consists of Commercial Managers & Quantity Surveyors providing contracts, claims and commercial solutions in the Energy, Construction, Engineering Industries. With worldwide expertise, Brady Group delivers robust & dynamic commercial solutions to complex matters. In short, confidential dispute resolvers.

Our solution: Given the confidential nature of this globally experienced company, we determined that Brady Group required a clean, distinct marque that communicated an air of impartiality sincerity and candor. The design merges the letters ‘B’ and ‘G’ in a stylised 45 degree marque consisting of merging blue and green colours. The angular design is further enhanced by utilising this idea as a secondary graphic devise that further extends the brand throughout marketing material such as the company online brochure.